More and more children are consuming large amounts of media each day. According to Mashable.com, The Kaiser Family Foundation conducted a study that showed children are consuming “11 hours’ worth of media content within a seven and half-hour span.” The American Academy of Pediatrics states that,
“The average young person views more than 3000 ads per day on television (TV), on the Internet, on billboards, and in magazines. Increasingly, advertisers are targeting younger and younger children in an effort to establish “brand-name preference” as early an age as possible.”
Quick facts from greatschools.org –
- Half of all kids who start smoking do so because they saw it in movies.
- Movie smoking is even more effective than cigarette ads with teens.
- Research shows that 9- to 11-year-olds can identify the Budweiser frogs better than Tony the Tiger, the Mighty Morphin Power Rangers or Smokey the Bear.
Why does this matter?
- Because alcohol advertising affects underage drinking behavior.
- Because kids are using drugs at younger and younger ages.
- Because kids, especially teens, are bombarded with thousands of images of smoking in movies alone.
(See infographic below)
You Might also like
By Ricardo — 6 years ago
Within the Trenches is back with episode 29! This episode was recorded at the National NENA Conference and Expo at the Charlotte Convention Center in Charlotte, North Carolina. In this episode I had the pleasure of speaking with Kristina and Shelley of Bartlett PD in Tennessee and Rob of Queensland Police Service located in Brisbane, Australia. In this episode we share first time calls, the importance of knowing your location and the stress that comes with working in the 9-1-1 profession.
All of the episodes I recorded while I was here were great but I made a personal bond with this group throughout my stay in North Carolina so it made this episode special. You will also have a lot to take away from this because of the amount of great information on here. As always you can email the show at firstname.lastname@example.org.
Episode topics –
Post Views: 340
- How Kristina got into 9-1-1
- How Shelley got into 9-1-1
- How we as dispatcher’s play the “woulda shoulda game” on calls
- Advice for the public when calling 9-1-1
By Ricardo — 7 years ago
Today is the day of my birth, I am 31. I have gone through a lot to get to this point in my life. I have made mistakes, stumbled, and learned to laugh at myself. I can say that I have definitely matured over the years. Since my 30th birthday I have started Jabber Log, graduated with my Bachelors in Graphic Design, started my Masters in New Media Journalism, and most importantly, my daughter Lola was born. My wife and children are doing great and I am working hard to move forward within my current and upcoming career.
Although everything has been going well, there is always room for improvement. There are a lot of changes I want to make. I know it will take time but by my 32nd birthday, I want to have most of my goals accomplished. Around this time next year I would like to be deep within my design career, as well as advancing further in my current career. It’s going to take a lot of hard work but I’m up to the challenge. I have ideas that will take my center to the next level. I hope I get the opportunity to prove what I’m worth and how our dispatch can become one of the top in many categories. I want my design work to continue to flourish but what I need is to work hands-on with those within my industry. I know that I will find the right internship to get me to the next level through networking online and in person.
Next year I will also have my Masters and that alone will open up many doors for me. I have already done so much with my writing and I plan on doing much more. With everything I have in mind, I have to stop and thank my wife and kids for putting up with me through my college career. It has been a hell of a ride and I thank you for supporting me. Thanks also goes out to the rest of my family, my work crew who kicks ass every day, my friends and especially those who have participated in my projects during school. The characters you helped me develop are truly a masterpiece and they will come full circle in the coming year. I would also like to say thank you to Candis of EcoBuns, who helped me add a little cloth to my life and blog, to Cassidy of Cassidy Rae Studio for giving me the chance to design for her, to Jackie of 97.9 WGRD for hooking me up with a sweet feature on the rock stations web site for work I did for her and my projects, to Sheri Jaffurs for the opportunity to design for her choir, to Maddie Larkin who I helped promote here on Jabber Log in the beginning of her country music career, to Sgt. Scott Tatrow who taught me that,
“Life is short, Live it. Love is rare, Grab it. Anger is bad, dump it. Fear is awful, face it. Memories are sweet,cherish it”
RIP brother. To everyone who is currently assisting me in my design career and finally, a big thanks to all of the loyal readers of Jabber Log! I couldn’t have done it without you and I’m excited for the coming year. Thank you for the birthday wishes, I appreciate it more than you know. Here’s to another year of awesome folks and as always, the show goes on! Cheers!Post Views: 360
By Ricardo — 7 years ago
Hello everyone! It’s been about two weeks since my last post here and the break was definitely needed. I have been hard at work and between, family, school, work, and personal projects, I really needed to step back a moment and prioritize. During my break I was able to finish school and design my personal website. It will included my portfolio among other items. As of right now I have the homepage and blog portion completed. I just have to finish up on four more pages and it will be revealed to all.
All of that has lead to one thing, graduation. My school is based in Winter Park Florida so that meant I would have to take a vacation. I know, Florida is so horrible this time of year, (playful sarcasm) but I can’t miss my own graduation. The excitement of it was becoming unbearable as early as last week. As Friday approached the local news station warned of winter weather. I figured it was a crock since this winter in West Michigan has been nothing compared to previous winters. I think it has snowed maybe five or six times and even then it didn’t stay.
Friday morning, or two days ago, I woke up at 3am to get ready for work. I walked outside and it was snowing but not like I had heard. My car was barely covered and I figured my team and I would have an easy day in dispatch followed by an easy drive for my family and I. The Gods and Goddesses of winter must have heard my cocky remarks about the weather and they let us have it! Dispatch was busy with slid-offs and accidents everywhere. We had only so many officers working but we kicked ass like we always do. It also helped that my co-worker Whitney hooked everyone up with some awesome BBQ pulled pork. Although we had good food the powers that be continued to grace us with snow so our eating time was limited.
After kicking ass at work and saying my good-byes I headed home to get the family and head out on our long trip to Florida. After packing the car and getting some last minute items we were off. Our first stop was at the local BK to get some fastfood and my 6 month old daughter Lola was already tired of being in her seat. She was fussing so my wife decided to sit in back to keep her company. It was just what the doctor or Lola ordered and she was good to go. The snow was coming down hard and when we got to Benton Harbor the snow was really bad. White-out conditions and no windshield fluid made it tough but we made it out fine. At one point I couldn’t even tell where the road was.
“You should see this.”
“I don’t want to look.”
I shoved more fries in my mouth as I tried to figure out where the highway was. Luckily the smart folks at the Michigan Department of Transportation decided that rumble strips between lanes would be best. Indeed they were correct because that was the only way I knew I was within my lane. The snow was like this until we passed Indianapolis. After that the roads were clear and I was on a mission to get as far as I could before switching with my wife. Now remember in the beginning I said I woke up at 3am for work. It was almost 3am when we hit Kentucky and I was beginning to wind down. The kids were asleep as well as my wife but when I stopped to put gas in she ended up in the drivers seat. I was relieved and ready for a nap. We took off and I crashed out.
I remember dreaming something crazy and someone was pushing me. I awoke out of a deep sleep and it had been my wife trying to wake me up.
“WHAT’S WRONG!? ARE YOU OK?”
Rebecca looked at me with her eyes half open,
“I don’t think I can make it.”
“How long have I been asleep?”
“An hour or so…I think.”
I laughed and applauded the fact that she took the wheel for me.
“I’m sorry, you know that when it’s dark out I want to sleep.”
“It’s cool, I had a cat nap and I’m ready to go.”
We stopped at the next restarea and I hit the road with a bag of beef jerky and a couple cans of Red Bull. We were making pretty good time and the kids were doing great. The whole trip was pretty easy and I was proud of Lola because she hates her carseat. I don’t know if she just gets bored or if she gets hot but she will pitch a fit. Until this point of the trip she had been fine but the last 2 hours were HELL! She fussed here and there but nothing big. The traffic blew and for whatever reason the people of Florida wait a few minutes after the traffic light has turned green to take off. I mean, geez people! Punch the gas already! We were all getting hot and ready to be done. The very last leg of the trip was where Lola had had it. She definitely let us know where to put it in baby talk and when we finally reached our destination I wanted to kiss the grass and roll around in it.
It was a good trip overall but man that last part about killed us. I would like to thank the excellent people of Combos, Jack Links Beef Jerky, and Red Bull. Without your contributions to society I would have not made this long trip on minimal sleep. Thank you to my family for hanging in there and we left on Friday at 7pm and arrived Saturday in Florida at 5pm. Despite everything that attempted to hold us back we pushed forward and that’s how you go from Michigan to Florida in 22 hours.Post Views: 509